BMW Sources to 4 Continents: Why Can’t You?

BMW Sources to 4 Continents: Why Can’t You?

German cars are forever, or so they say.


Consider The BMW Group : the leading luxury carmaker produces cars across 30 sites in 14 countries on 4 continents. All the while and across the board, there’s no compromise in quality, safety, manufacturing processes, vendor management, and social responsibility.


That’s BMW Group’s production network for you.


So, why are we talking about BMW and its expansive network here?


It’s about economies of scale, efficiency in processes and distribution, and manufacturing.


Think about what goes into manufacturing a car: there’s research, conceptualization, and development. Then there’s raw material and parts sourcing, production, and scale. Following that, there’s safety, testing, marketing and distribution.


BMW does design, research and development at its home base in Berlin. However, it sources parts from various geographic locales, tests its cars for safety, and innovates all the while. Plus, depending on the potent demand in various countries, it sets up plants and development centers in each of its high-demand locations.


Software development is nowhere as complicated as producing a car. Yet, we don’t see businesses approaching software development with the panache that BMW does it with.


We have a simple outlook to software development: if BMW can do it, so can you.


It’s time you look at software development much like BMW does. With so much going for Software development and with less than half the hassles global car companies have, let’s bring what we learn from global manufacturing success stories to regular software development and distribution.


See how it plays out:


Software Development Talent is Worldwide


As Rebecca O. Bagley of puts it,


“Our World is Powered by Software” 


We, however, believe that a varied pool of stupendous size powers all that software development. From Moscow to Mumbai, from Taiwan to Manila, and from Bangalore to Brooklyn, software development is thankfully attributed to exceptional talent available Worldwide.


The U.S software talent pool is already facing competition. Not just from other countries that invest into software development education and producing professionals but also from the rise of the “Supertemp”, the “free agent nation”, and the “freelancing economy”, and the “independent professionals” , as Jody Greenstone Miller and Matt Miller write on HBR.


Software development talent pool is now global and countries like India, Brazil, and Philippines are all havens for finding the geeks you need for your next project, for more than half the cost. In fact, a NASSCOM report eclares that the savings amount to almost 60% each year.


Consider India alone: apart from being rated as the best outsourcing destination, it’s also the largest professional and technical talent pool in the world with a projected 2.2 million skilled professionals in IT, Software, and Services sector by 2020 (Source: Nasscom).


Processes are in place

Software development has come a long way at the time of this writing and definite processes are in place – with emphasis on Agile Manifesto — such as Scrum Methodology, Crystal Clear, Extreme Programming, Feature Driven Development, Dynamic Systems Development, and a lot more. Global Software development approach doesn’t have a need to reinvent the wheel. You just have to get it rolling.


Communication in the new era of work

Meghan M. Biro of writes that telecommuting is the new way to work. If you weren’t convinced, you’d only have to look at Red Hat and how it makes use of the distributed workplace.


All this is thanks to the new ways available to discuss, collaborate, plan, and execute work. Starting from Skype, continued dependence on email, and the ever-rising pool of SaaS applications such as HipChat, Slack, and many others to make teams communicate globally


An unprecedented change that has already changed the way many companies work today.


When you make global software development happen with remote teams and tapping into unique skill sets and the human cloud, your product go-to-market implementation is way faster.


Experienced developers from around the world (not to mention unique time zones and culture set) work on your project round the clock and lower costs 


So, are you going global yet with your software development?


This article was first published in my eBook “My 5 Best Outsourcing Hacks” Get the eBook for FREE here


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Mangal Pawar is the Head of Customer Engagement & Delivery for US at Kalpavruksh. He has extensively worked with clients in establishing and growing their outsourced setups, and ensuring that the setups become effective & productive for their businesses. Having worked with companies like eConnect India and Infosys — the much celebrated Indian MNC that worked its way to the NASDAQ — Mangal’s rich experience in customer engagement and delivery isn’t an accident. It’s been worked to the bone and chiselled to finesse…! He is currently responsible for engaging with and facilitating growth of our US customers, by leveraging our unique & innovative engagement model.

 +1 (201) 699 6908



Trond Skundberg is a digital advisor specializing in India outsourcing and conceptualization for digital entrepreneurs. Trond is visionary and execution specialist, rolled into one. He is the board member of the Norway India Chamber of Commerce and Industry and the CEO of Skundberg Limited. He’s been on the board for many other companies such as Devant Digital Media, Zett Interactive, and blogs at MyFantastic India . Trond is a big-picture visionary, a serial entrepreneur, and a passionate enthusiast on technology.

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Neils Ahlmann-Ohlsen has been on continuous love affair with India ever since he started a production company in Pune circa 1978. He worked as a consultant for the former Daimler Chrysler Aerospace AG, Noxitest AG, and B & W Energy A/S since the year 2005. Neils also worked in the capacity of a European Director of PCS Technology Ltd, the company co-founders of Kalpavruksh Technologies were associated with. Neils, however, has more to him than just work. He is best known in Denmark for his political work with 17 years as a conservative MP. Neils is also the chairman of the Indian forum in Denmark and also for the board of Lotek A/S.



Martin Dommerby is the Managing Director of Kalpavruksh Technologies, and a sales person at heart. Having worked (and continues to) as a board member on many innovative and technology companies, he is the harbinger of hope where business meets technology. Martin is a believer in the human cloud. While he is the epitome of success himself, his vision for a free, open, and borderless world where work is just a click away drives him to be a staunch advocate of outsourcing. As an able manager, he brings the best people have to offer to the advantage of his company’s global clientele.

 +45 2624 6462



Michael Friang Jensen is our Digital Project Manager at Kalpavruksh in Denmark. Specializing in technology and business, digital concepts, Michael is adept at handling strategic business applications of commerce, marketing, and project management. Michael bring concepts to digital format, manage projects efficiently, deal with a global workforce of distributed talent, and has his pulse on the ever-changing opportunities in digital media.

 +45 2728 8404